Brand identity & packaging for a matcha brand.
Overview
Luna N°4 is a matcha brand with a contemporary, graphic identity. An oversized wordmark in heavy capitals gives the packaging its presence, while Geist Mono keeps product information clear and functional. Graduated horizontal stripes introduce a recurring graphic element, also used as the seal on the lid.
The reduced typography leaves space for bold photography and bright colours to express the character of the brand.
LUNA N°4
2026
“Clean enough to feel considered, distinctive enough to be remembered.”
“A simple, monospaced system gives the brand room to speak through bold imagery and color.”
